Performance-based rewards and benefits are core to the xG collecting experience.

The xG Evolve is a digital wearable sneaker, co-created by Hugo Boesch (Adidas, Future Romance) and Hilltop FC.

This limited edition version of the xG Evolve was awarded just to Hilltop goal scorers.

Owners can see the shoes on their feet by unlocking the built-in AR Try-On functionality.

xG Rewards are digital collectibles for specific sporting achievements, building a personal collection from official match data.

Web3 technology enables us to celebrate our activities and passions - and to express our identities in innovative new ways.

We envision a future where our sporting activity will unlock a new, gamified layer of experiences and benefits. Where verified real life skills can be transported and enjoyed in gaming experiences.

So that’s what we’re building.

Playing achievements should be recognised, rewarded & celebrated.

xG’s concept kit challenge saw players collect rewards for their appearances, receiving a digital collectible shirt as they hit milestones during the season.

A limited edition concept third shirt - digital & physical - was awarded to the players clocking up 25+ games.

xG has been designed to provide a simple and accessible user experience that’s easy for everyone. Onboarding is a simple clickthrough process.

xG Rewards are generated automatically from official match data and allocated to player collections.

Now it’s possible to build a collection that tells the story of your game. And it’s super simple.

Hilltop FC Men’s team play in the Combined Counties Premier Football League, Premier Division North.

The Women’s team play in the Greater London Women’s League, Division 2 North.

Hilltop and xG collaborated on the first version of the product. Players were granted beta test access to the prototype and provided feedback during the product development cycle prior to public launch.

Click here to join the Waitlist.